Forever

Shanghai Forever is one of Chinese oldest Bicycle manufacturers whose brand is one of the most popular among the Chinese Bicycling community. Founded in 1940, the bike quickly became a Shanghai staple before expanding into the rest of the country.

In 2001, the Zhonglu Group run by Mr. Chen Rong who purchased the Forever brand to develop ‘Green’ and environmental friendly products. The brand is known for their creativity and stable approach to building bikes at a cost effective price.